Message From the Chairman

From the earliest days of my professional journey, I have believed that engineering is far more than lines and structures – it is a responsibility toward people and places. Quality of life begins with quality planning, and true urban progress is not built solely with concrete and steel, but with vision, integration, and thoughtful design.
For over three decades, I have had the honor of serving my country through leadership roles in both the public and private sectors. I have played an active role in shaping the urban development of Jeddah and beyond, leading major initiatives and strategic projects that enhanced infrastructure, transformed governance systems, and elevated the standard of service delivery. Through challenges and change, my belief has remained steadfast: true sustainability begins with the right decisions, at the right time, with the right team.
With this belief, Sila Creative Engineering Consultancy was founded—not as a conventional office offering typical design services, but as a forward-thinking, value-driven consultancy. We bridge deep technical expertise with creative foresight, offering integrated solutions that go beyond form and function to deliver tangible value to communities, clients, and cities.
At Sila Creative, our foundation is built on four core principles:

  • Excellence in performance
  • Transparency in communication
  • Innovation in every solution
  • Commitment to sustainability and impact

We view our relationship with clients not just as a contractual engagement, but as a shared journey to shape sustainable development, partnering from concept to completion.
I warmly invite you to explore our work, learn about our approach, and join us on this journey as we engineer a smarter, more human, and more beautiful future.

Eng. Jamal Abuemarah
Chairman 

Board Members

Chairman of the Board – Eng. Jamal Abuemarah
Eng. Jamal Abuemarah, is a distinguished figure in the field of urban planning and institutional development in the Kingdom of Saudi Arabia. With over 30 years of executive experience, he has led major projects, shaped strategic policies, and pioneered digital transformation initiatives across both public and private sectors.
Throughout his career, he has held several high-level positions, most notably as CEO of Red Sea International, Assistant Secretary of Jeddah Municipality, and Secretary General of the Municipal Council. His leadership has been instrumental in advancing urban infrastructure, implementing smart governance systems, and launching impactful development initiatives.
With a visionary mindset and a strong track record in strategic execution, Eng. Jamal continues to lead Sila Creative toward delivering comprehensive, high-quality engineering consultancy services, driven by innovation, precision, and a deep understanding of the demands of modern, sustainable cities.

General Manager – Eng. Alaa Abuemarah
Eng. Alaa Abuemarah
is a distinguished executive with over 30 years of leadership experience in the oil & gas, engineering, and mega-project sectors. Throughout his career, he has led cross-functional teams and directed strategic development programs for some of the Kingdom’s most complex infrastructure and energy projects. Formerly holding senior positions at Saudi Aramco, he successfully managed portfolios of capital projects and played a key role in reviving stalled initiatives by driving performance, quality, and cost-efficiency.
As the General Manager of Sila Creative Engineering Consultancy, Eng. Alaa spearheads the firm’s mission to deliver innovative, integrated engineering consultancy services in design, project management, and technical advisory. His approach combines global best practices with deep industry knowledge to ensure excellence in execution, stakeholder alignment, and long-term client value.
With a strategic vision and a results-oriented mindset, he is committed to positioning Sila Creative  as a leading national and regional reference in engineering consultancy by fostering strong partnerships, nurturing talent, and continuously elevating the standard of professional service delivery.

Director of Quality & Licensing – Eng. Faisal Al-Batati
Eng. Faisal Al-Batati brings over 35 years of experience in quality management, inspection, and engineering supervision across large-scale infrastructure and industrial projects. He held several leadership positions at Saudi Aramco, overseeing critical civil, offshore, and refinery projects both locally and internationally.
Currently serving as Director of Quality & Licensing at Sila Creative Engineering Consultants, Eng. Faisal leads the implementation of international quality standards and ensures full compliance with the Saudi Building Code across all engineering and licensing operations.
He is a certified Lead Auditor for ISO 9001, and holds multiple professional qualifications in project management, inspection, and HSE systems. His career reflects a strong commitment to technical excellence, regulatory compliance, and high-performance team leadership

 

 

7 + 8 = x